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Labeb Nasher, the visionary CEO of Zaad Corp, brings over 24 years of leadership experience spanning business development, community advocacy, and strategic communication. With a deep commitment to fostering innovation and growth, Labeb has successfully guided Zaad Corp’s transformation into a thriving payment solutions company serving diverse markets.
Labeb’s background as a geophysicist, coupled with his extensive expertise in mediation, negotiation, and data analysis, highlights his multidisciplinary approach to problem-solving and leadership. Beyond his corporate achievements, Labeb is a dedicated advocate for social change. He has co-founded multiple organizations, including the Council on Yemeni American Relations and the Khairoun Foundation, which provide vital support to communities in Yemen and abroad.
Fluent in English and Arabic, Labeb holds a Master of Science in Geophysics from Sana’a University and has completed advanced training in project and general management. His unwavering dedication to excellence, strategic vision, and passion for meaningful impact make him the driving force behind Zaad Corp’s success.
Kyle Kim, our dedicated Executive Vice President, brings a wealth of experience and passion for financial management to Zaad Corp. With a career spanning top-tier organizations, Kyle has honed his expertise in payment processing, accounting, and strategic financial planning.
Kyle holds the prestigious Enrolled Agent certification in New Jersey and has served in key roles across several renowned companies, including Procter & Gamble, First Data, and FAM Capital LLC. His commitment to excellence is backed by his academic achievements, holding a Bachelor of Science in Finance from Heald College and a Master of Science in Financial Management from Alliance University.
Kyle’s leadership, financial acumen, and drive to innovate make him an invaluable part of our team, ensuring Zaad Corp continues to exceed expectations and deliver outstanding results for our clients.
Michael Cheong, our Director of Operations, brings over 15 years of expertise in project management, process improvement, and operational excellence. With a proven track record of leading diverse teams and driving efficiency, Michael has contributed to significant growth and success across various industries.
Michael’s career highlights include managing compliance initiatives at United Merchant Services, where he ensured adherence to Payment Card Industry Standards and led task forces to meet industry regulations. As a business operator of Mini Toys Store LLC, he successfully scaled e-commerce operations, achieving a 50% sales increase in just two years.
Fluent in English and Cantonese, Michael is highly skilled in inventory management, risk mitigation, and strategic planning. His hands-on experience with logistics, auditing, and business strategy ensures Zaad Corp’s operations run smoothly and effectively. Michael’s dedication to delivering results and improving processes makes him a vital part of our team.
Tina Ahmed joined Zaad Corp in 2022 as a Senior Operations Specialist, bringing a unique blend of expertise in NRS, Elavon, and Maverick processors, along with exceptional problem-solving skills. Born in Iraq and raised across Tunisia and Bulgaria, Tina’s multicultural background inspires her approach to innovation and collaboration, contributing significantly to Zaad’s growth and success.
Outside of work, Tina is a passionate baker, avid traveler, and fitness enthusiast who enjoys hitting the gym, playing tennis, and exploring new places. Shopping, for her, is a cherished way to unwind and find inspiration.
With an ultimate dream of starting her own business, Tina’s entrepreneurial spirit, dedication, and zest for life make her an integral part of Zaad Corp’s dynamic team.
MD M. Hossain, our Senior Operations Specialist, brings a dynamic blend of technical expertise and operational acumen to Zaad Corp. With a Bachelor’s degree in Computer Information Systems from Baruch College and advanced training as a Quality Assurance Engineer, MD is well-equipped to navigate the complexities of the payment solutions industry.
MD has a proven track record of optimizing processes and enhancing efficiency. Proficient in working with top payment processors like First Data, TSYS, Elavon, and Maverick, MD also excels in utilizing tools such as CardConnect, Copilot, and IRIS for seamless transaction processing and merchant management. His hands-on experience with configuring and troubleshooting POS terminals like Clover, Pax, and Ingenico ensures smooth and reliable payment solutions for our clients.
Fluent in English and Bangla, MD is dedicated to maintaining operational excellence and delivering exceptional results. His expertise in underwriting, database management, and process optimization makes him an integral part of Zaad Corp’s success.
Hamad Saif, our Operations Specialist, brings a diverse and impressive background in economics, monitoring and evaluation, and civil engineering to Zaad Corp. With a Master’s degree in Policy Economics from Williams College, USA, and a Bachelor’s degree in Civil Engineering from Al Baha University, KSA, Hamad seamlessly blends analytical expertise with technical proficiency.
Prior to joining Zaad Corp, Hamad honed his skills as a Monitoring and Evaluation Officer for prominent NGOs in Yemen. He successfully managed large-scale programs funded by renowned organizations such as the World Food Program, FAO, and Save the Children. Hamad’s areas of expertise include program evaluation, data analysis, stakeholder engagement, and ensuring quality and efficiency in project implementation.
Hamad’s dedication to excellence and his ability to adapt to complex environments make him an invaluable part of Zaad Corp’s operations team, driving impactful solutions and fostering innovation.
Ahmed Ba Labid, our Director of Data Science & Software Development, combines engineering, finance, and programming expertise to deliver cutting-edge solutions for Zaad Corp. A CFA Level III candidate, Ahmed holds an MBA in Finance and a Master of Science in Enterprise Risk Management from Columbia University, complementing his bachelor’s degree in Chemical Engineering with a specialization in gas and petrochemicals.
From an early age, Ahmed’s fascination with numbers and their ability to solve complex problems shaped his career. At Ernst & Young (EY), he transitioned from finance to programming, mastering over six programming languages independently. Ahmed’s unique skill set enables him to efficiently manage, analyze, and visualize financial data while implementing machine learning forecasting models.
With advanced proficiency in JavaScript, Python, and Power BI, Ahmed creates intuitive dashboards that transform complex data into actionable insights. His innovative approach drives decision-making and ensures Zaad Corp remains at the forefront of financial and analytical advancements.
Amr Ehab Ali, our Director of Sales, brings over 11 years of experience in operations, sales, and business development to Zaad Corp. With a strong track record of developing strategic plans and leading high-performing teams, Amr has consistently delivered exceptional results. His expertise includes managing sales campaigns, optimizing performance, and fostering lasting client relationships.
Amr’s global perspective, shaped by his experience across the USA, Egypt, and Yemen, enhances his ability to identify emerging markets and create tailored solutions for clients. Known for his data-driven decision-making and problem-solving skills, Amr is committed to driving growth and ensuring client success.
Amr holds a Bachelor of Business Administration from Aden University and is currently pursuing a Master’s degree in Strategic Risk Management and Operational Effectiveness. His multilingual abilities in English and Arabic, combined with his dedication to excellence, make him an invaluable asset to Zaad Corp’s leadership team.
Maroua Mogafi, our Sales Specialist at Zaad Corp, is dedicated to helping businesses elevate their operations and customer experiences through cutting-edge Point-of-Sale (POS) systems. With a client-focused approach, Maroua excels at understanding unique business needs, presenting tailored solutions, and building strong, lasting relationships.
With a deep knowledge of POS products and industry trends, Maroua consistently exceeds sales targets while delivering exceptional customer service and support throughout the sales process. Her passion for driving client success makes her an invaluable asset to the Zaad Corp team.
Maher El Kebbeh, our Director of Marketing, is a seasoned digital marketing expert with a proven track record of driving brand visibility, e-commerce growth, and innovative campaign strategies. With over a decade of experience in managing high-profile brands, Maher has successfully spearheaded initiatives that have delivered exceptional results, including a 300% increase in Black Friday sales and a consistent 50% boost in monthly e-commerce targets.
Maher has collaborated with global brands such as MAC, L’Oréal Professional, Estée Lauder, and Lacoste, crafting tailored marketing strategies that resonate with diverse audiences. His expertise spans social media management, content creation, paid media campaigns, and influencer collaborations, ensuring maximum engagement and brand impact.
Fluent in Arabic, English, and proficient in French, Maher combines his multicultural background with a Bachelor’s in Communication Arts and certifications in advanced digital marketing. His strategic leadership and passion for creative storytelling make him an invaluable asset to Zaad Corp, driving innovative marketing solutions that propel our company forward.
Laith Marm is the energetic force behind Zaad Corp’s customer support team, bringing youthful enthusiasm and a fresh perspective to the company. As the primary point of contact for addressing customer concerns and needs, Laith is dedicated to ensuring every client receives exceptional service and support.
Laith’s dynamic approach not only resolves customer issues efficiently but also inspires and motivates his colleagues, fostering a positive and collaborative environment at Zaad. His passion for helping others and commitment to excellence make him a vital part of our team and a valued resource for our clients.
Salahaddin Albahri is the cornerstone of Zaad Corp’s technical support team, bringing unmatched expertise and years of dedicated service. Known for his friendly, kind, and responsive nature, Salah has earned a reputation as the go-to technician for resolving even the most complex technical issues.
As Zaad’s longest-serving Technical Support Specialist, Salah has mastered every aspect of our technology suite, from NRS systems to credit card terminals and POS devices of all brands. His depth of knowledge and hands-on experience are unparalleled, and he has personally trained every technician on Zaad’s team, ensuring a consistent standard of excellence across our technical support operations.
Salah’s commitment to customer satisfaction, combined with his problem-solving skills and approachable demeanor, makes him an invaluable asset to Zaad Corp. He embodies the reliability and expertise our clients have come to trust.
Abdallah Bereka, our Technical Support Specialist, combines a solid foundation in computer engineering with exceptional problem-solving skills to ensure seamless technical operations at Zaad Corp. With hands-on experience in software testing, hardware troubleshooting, and programming languages like Python and C++, Abdallah plays a crucial role in maintaining the reliability of our systems and devices.
Abdallah’s background includes working on programmable logic controllers (PLCs) during his internship at Inflexion Point LLC and developing a meticulous approach to technical solutions. His military service in the U.S. Army Reserve honed his teamwork, leadership, and critical thinking abilities, further enhancing his ability to resolve complex challenges under pressure.
Fluent in Arabic and English, Abdallah is passionate about leveraging his expertise to support clients and improve technical processes. His dedication to excellence and innovation makes him an integral part of Zaad Corp’s technical support team.
Partnering with Zaad ensures a secure, customized, and efficient payment experience, empowering you to unlock your business’s full potential.
Welcome to Zaad Merchant Services! Founded in 2019 by native New Yorkers, Zaad aims to revolutionize how you handle payments in a competitive market
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